I'M ERIC.
I help brands tell the truth—and turn it into market advantage. From e-commerce to recommerce and fulfillment networks, I’ve built stories for D2C and B2B organizations that drive growth and inspire change. I’m a product marketer with a background in China, a brain wired for systems, and a pen always sketching the next big idea. I’ve launched platforms, opened retail spaces, led rebrands, and brought supply chain innovations to life. I write. I draw. I build bridges across teams and time zones. I believe marketing isn’t spin—it’s substance, delivered clearly and with conviction. Here’s my resume.
Special thanks: Success is often in the agency of others, and it’s no different here. This portfolio results from working with exceptional design, photography, site development, and project management, which I have been lucky to assemble across multiple organizations.
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